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March 04, 2006

A quick and miscellaneous list of advertising links:

Metafiler: "Why do companies advertise?"

Stayfree's media literacy curriculum

Vaughan on Mindhacks.com does some smackdown on neuromarketing

Guardian special report on loyalty cards

A brief guide to the concept of 'priming'


Three from the BPS research digest:
When sex doesn't sell (either because it distracts or provokes negative associations)

Experimental confirmation that music affects the power of (political adverts)

looking for the best option, rather than a good enough option can make you unhappy


Pledgebank: art not ads

Icarus Diving on my decoding advertisements post

Experienced traders seem to overcome the endowement effect (a common cogntiive bias)

—tom.

Posted at March 4, 2006 07:21 AM

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